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Marketing

Experienced, expert permanent & interim senior marketing talent

CFOs and marketing directors bring the skills and experience to deliver key projects and initiatives against this challenging backdrop. We are specialists in executive search and interim management advisory and can source and deploy high-calibre senior marketing professionals across sectors.

Many circumstances call for an interim marketing leader, from an expansion into new markets or territories to a merger or acquisition and re-building a brand post-crisis. Interims can be in place quickly – and deliver the outcomes you want on a short, medium or long-term assignment.

We have placed interim and permanent marketing directors and CMOs with some of the world’s leading organisations, putting a wealth of marketing communications experience and cross-functional expertise at our clients’ disposal.

Interim senior marketing specialists

We can identify and deploy interims rapidly – high-calibre professionals, ready to start delivering without delay. We’ve placed talented people into roles including:

  • Interim marketing director
  • Interim head of marketing
  • Interim marketing manager
  • Interim sales & marketing director

The value of marketing directors

Your marketing spend should deliver a visible return on investment. So, should your investment in a senior marketing interim. We carefully match experienced leaders to the requirements and culture of each client business and ensure everyone has a clear understanding of what needs to be achieved. Interim marketing directors are focused on delivering at a strategic level to make change work.

Leading projects & delivering change

Interim marketing directors are skilled in working cross-functionally to deliver change projects and digital transformation. Data and digital have the potential to transform every aspect of marketing. Interim CMOs or marketing directors can identify the opportunities beyond the quick wins and low-hanging fruit to unlock the full value of investments in technology and transformation.

Brand strategy & product launches

Interims bring new perspectives and fresh ideas to brand strategy planning – and understand how to translate the thinking on the page into real-world results. Interim marketing directors are also value-adders in the strategy and launch for new campaigns, products and service lines.

Expansion into new markets

When entering new sectors or territories, it pays to have someone on board who has been there and done that – especially where international markets are concerned. Interim marketing directors bring expertise in managing the risks and maximising the opportunities.

Supporting and mentoring incumbents

By sharing their expertise and experience with the board and leaders in marketing, Interim marketing directors prove their worth as advisers, mentors and coaches. They can deliver results, while boosting the capabilities of the permanent team for longer term benefits.

Building a new marketing team

Creating a new marketing team can greatly benefit from the highly developed knowledge and skillset of an interim marketing director. They will quickly identify the best structure for the team and the best people to form it – at the same time as providing strategic direction and leadership during its inception.

Executive search & selection – CMOs & marketing directors

Our extensive candidate network means we're well placed to find high-calibre senior marketing candidates when you're looking to recruit a permanent executive. Our executive search service delivers retained executive-level assignments both internationally and domestically, centring on the recruitment of CEOs, MDs, c-suite appointments and general managers along with other senior leadership professionals.

Our high-quality, holistic service combines the capability of our highly experienced executive recruitment consultants with in-depth psychometric/personality assessments delivered by qualified occupational psychologists. Our search and selection methodology will ensure a cultural fit and alignment to values and organisational purpose, which is particularly important at a senior level.

Who we help

FTSE250 & global corporations

The people challenges are immense for complex businesses, operating at scale and across borders. When speed is of the essence a highly experienced interim marketing director can step in – be that as a safe pair of hands to see you through turbulent times, or as the driver of significant strategic change that transforms workforces or whole organisations.

Medium-sized enterprises / private equity portfolio companies

When businesses are scaling up or seeking efficiencies, people are central to success. An interim marketing director can enable the structural, cultural and behavioural change need to achieve rapid growth and faster value creation. Marketing interims also prove their worth in managing the myriad challenges of mergers and acquisitions.

Start-ups / venture capital-backed businesses

In the excitement of the start-up phase, marketing processes and strategy rarely get the attention they deserve. As the business matures, it can suddenly find itself with some very sticky people problems, especially in regulated sectors like fintech. An interim marketing director can put the right foundation in place at the start, from policies and procedures to organisational change.

Public sector, 3rd sector & housing

The public sector faces the long-term challenge of doing more with less – with Brexit and COVID being complicated factors in the health and care sectors especially. Restructures, transformation and outsourcing all call for the proven marketing experience that an interim marketing director can deliver, including an understanding of unionised workforces and the opportunities for new ways of working and delivering frontline services.

Get ready for IR35

With changes to the IR35 legislation hitting the private sector in April 2021, now is the time to ensure you're fully prepared so that the changes are implemented smoothly. Learn more about our IR35 compliance managed service for businesses engaging volume contractors and service providers.

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Explore our industry sector expertise

Together, our consultants, specialists, interims and candidates bring a depth of industry expertise gained through first-hand experience in every major sector of the UK economy.

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